Aderans UK t/a Trendco and Aderans Hair Centre (London) are excited to announce that Sally Bee, nutritional guru/TV personality and Joanna Rowsell-Shand MBE, double gold Olympic medallist are to be their ambassadors for 2017! Both Sally & Joanna have a form of Alopecia and whereas their life journeys have been different, they are excited to come together to dig the wig and banish all negativity of wearing wigs. Aderans UK, Sally & Joanna are extremely excited for the year ahead.

Aderans UK t/a Trendco and Sally Bee, nutritional guru are excited to announce their exciting new partnership. Sally Bee, a nutritionist, food writer, heart health ambassador and TV presenter has been experiencing hair loss and has teamed up with Trendco, one of the UK’s largest wig and hairpiece suppliers in the UK, to become an ambassador for Trendco to help raise awareness for hair loss and to educate people in wigs.

Sally Bee had 3 massive heart attacks in 2004. After the third one, her husband was advised to say his goodbyes, the doctors did not expect her to survive the night. As she fought for every second of life left, the minutes turned to hours and the hours to days. Ten years on, Sally has become an ambassador for Heart Research UK and has written books on healthy living and has appeared on TV sharing her fantastic healthy living recipes. It turned out that Sally had a rare heart condition that should have killed her but what saved her life prior to being ill, was her healthy diet.

On the 2nd December 2016, Trendco Hove salon donated wigs for the models of the fashion show which was in aid of Sussex Cancer Fund charity -  All the models in the fashion show have been affected by cancer or are currently going through chemotherapy treatment. Read the full article in The Argus newspaper.